Goodparts
Goodparts
Goodparts exists to bridge the gap between our sex lives and our personal care, routines, and style. The independent, queer-owned, Brooklyn-based sexual wellness brand was launched in October 2020, and has been recognized by GQ, Men’s Health, and PAPER magazine for its high-performance products, clean minimalist design, and contemporary approach to inspiring healthy conversations about sex.
Goodparts’ best-selling Ultra-Smooth Silicone Lube was ranked the best lube for anal sex by Men’s Health. Formulated with only four ingredients, it’s safe, long-lasting and never gets sticky. The bottle features a locking pump cap for easy application and travel. It’s condom-compatible, hypoallergenic, pH balanced and gentle on even the most sensitive skin.
Grown from the ethos that “sex is a part of life, not apart from it,” Goodparts challenges the conventional, generic, and often embarrassing norms of traditional sexual health brands. Products are thoughtfully designed not only to perform well but to be displayed and discussed with pride. They act as a conduit for open conversations about sex, inspiring healthier and more pleasurable interactions. It’s the lube you’ll actually want to leave out on your nightstand.
Most recently, Goodparts launched Everywhere Balm, crafted with functional natural ingredients like jojoba oil, clove bud oil, and papaya seed extract. This game-changing topical formula enhances anal play by relaxing muscles for easier entry before sex, and soothing skin and promoting healing afterward. Scented with botanicals like clove bud and ginger, the aroma is designed to stimulate and heighten focus, awareness, and pleasure.
As Goodparts grows, expect more thoughtfully crafted, high-performance products that seamlessly blend sex life and lifestyle.
To learn more about Studio Ready, please visit @verygoodparts
Featured by The Charlie by Matthew Zink Collective.